Panera Bread - Mondays with Jerry


Client:
Panera Bread

Creative and Production Team:

Goodby Silverstein & Partners

Live Stream and Dallas Production: 
Paperlyte 

Project: 

Panera Bread teamed up with everyone’s favorite cheerleader, Jerry Harris, to make Mondays a bit more bearable. We kicked it off with an Instagram/Facebook Live stream event from a local Panera Bread cafe in Dallas. Jerry answered questions and just made everyone feel a lot better about Mondays and life in general. We also captured footage for social content to continue the Jerry joy for the following Mondays.